Word came in last night via the Dakimakura Integrated Research Institute that Chara-Ani is producing a hug pillow featuring popular Muv Luv heroine Mitsurugi Meiya. The pillow (both case and pillow included) is scheduled for release on December 16th (Meiya’s birthday!) at 15,000 yen, with dimensions 160 x 50 cm, and featuring original illustrations from Muv Luv character designer Bou. Preorders are open through next March, but to get in on the first batch orders should be placed by November 11th. Pillow cover image below:

Notes: while only this single image is shown in the Chara-Ani listing the product is described as being printed on both sides, which leads me to assume that the other side is [ERO]; this is just a guess, though. Also, those interested in picking this up internationally will probably have to do so via proxy as Chara-Ani goods aren’t distributed for sale beyond their website.
Whoa. Expensive! XD
It’s actually the standard price for a hug pillow with pillow included (Machi Chara for example sells their pillowcases at 10,500 yen and pillows at 5,250 yen); it’s a pity they’re not selling the case as a standalone item as it’s much more economical to build your own pillow, but this isn’t quite as bad a deal as it seems at first glance (relative to other pillows, at least).
That is a great picture of her- I love how she is laying on her side and looking at you as if she is right beside you….
I don’t think any of them have done that before- all images previoulsy where shown as if you are laying on top of the character.
I’m not into hug pillows (too expensive) but this one would be at the top of my list if I had to get one.
Ohhhhh. new question looking at the pillow- are the letters (Japanese I think) actually on the pillow- that looks bad….to me anyway. It goes OVER the character picture.
BAD BAD BAD BAD……
Hopefully not.
FINALLY Meiya-sama!! I’ve to get my friends in Japan to purchase for me and remove the pillow. It’s easier and much cheaper to ship only the cover. :)
Thanks again to Shingo for a great scoop. :)
>>Work_Ethic
The letters say “sample picture”, so I’m sure they won’t be there in the final product. :3
>>blacklotus
My pleasure! I’m thinking I’d like to order this as well, but I may wait to get a glimpse of what the reverse side looks like…
I’m not too big a fan of Muvluv, so I’ll probably pass on this. But they’re `making it out of nylon spandex, used in school swimsuits etc’, so it’ll feel really good.
Wow! Nice choice on their part, using an image of Meiya that’s so iconic to the character. Its sweet!